Roger Federer and financial services company, Credit Suisse, announced today that they have formed “a long-term partnership agreement.” The AP is reporting that it’s a ten-year deal running through 2019 – presumably long-after Roger Federer has retired from the tour. The deal includes a “significant annual contribution” to the Roger Federer Foundation, though the bank is not disclosing how much the deal is worth or what amount is going to the foundation.
In the video, below, “Roger Federer discusses the importance of teamwork in his sport and what drives him to achieve excellence.”
The press release (via Roger’s website):
CREDIT SUISSE AND ROGER FEDERER ENTER LONG-TERM PARTNERSHIP
Credit Suisse today announced a long-term partnership agreement with Roger Federer. The world’s top tennis player, Roger Federer has won 15 Grand Slam titles and 61 singles tournaments. In an exclusive video interview, Roger Federer discusses the importance of teamwork in his sport and what drives him to achieve excellence.
As part of the partnership agreement, Credit Suisse will make a significant annual contribution to the Roger Federer Foundation, which is dedicated to helping disadvantaged children and to promoting education, sports and play, particularly in Africa. This commitment underscores the importance of corporate citizenship to both Roger Federer and to Credit Suisse.
Brady Dougan, Chief Executive Officer of Credit Suisse Group, said: “Credit Suisse is delighted and proud to be associating ourselves closely with Roger Federer – one of the greatest tennis players of all time, known and admired worldwide. Our decision to enter into a long-term partnership is driven by the fact that Roger represents the values that we embrace as a bank. He has a passion for excellence and is a great player. He has achieved this through a combination of hard work and determination. He brings all of his talent to bear in his play and raises the level of his game to meet the challenge in even the most trying of circumstances. At the same time he sets an example for responsible conduct both on and off the court. We also particularly share his passion for giving back to the community through his sponsoring of educational initiatives and look forward to supporting his charitable foundation.”
Roger Federer said: “I am excited about this opportunity to act as a global ambassador for Credit Suisse. They have been an important and trusted banking partner with me for a long time and I admire their passion for excellence. I also value Credit Suisse’s substantial support for my foundation. I look forward to our ongoing partnership and helping make a contribution to the bank’s continued success
This announcement follows last month’s news that Roger Federer has become the “global ambassador” for Lindt chocolate company.